(Anti-theft, will be sent later) Abstract: Along with the advancement of technology and the coverage model of intelligent networks, the rise of the gaming industry in recent years is evident to the public. The method of spreading games is no longer confined to traditional promotion models, and the influence of games has gradually extended to all aspects of life. Correspondingly, game companies also need to constantly integrate resources, innovate, update, and improve performance to keep pace with the rapid development of the times. The diversification strategy aptly meets the planning needs and development goals within the gaming industry. Against the backdrop of economic globalization, the diversification strategy, as the preferred mode of enterprise development, is equally applicable to gaming companies. This article illustrates the impact of diversification strategies on the performance of game companies, using Sanqi Mutual Entertainment Company as an example.
