The whistleblower turns out to be Bertha Haines' own aunt, and it's an interview video, which is quite like a sledgehammer that hits Bertha Haines' path to stardom.
The company's PR team urgently convened a meeting to handle this sudden incident and devised a solution within ten minutes.
First, deny the claims through a blog post, asserting that what Cara Norris said was pure slander, stating that Ivy had never interfered with other people's relationships, condemn the other party for infringing Ivy's rights to reputation and also plan to pursue legal action and rights.
Following this, marketing accounts came into play again.
—Although this Ms. Norris speaks self-righteously, one can't judge with just her words, everything should be evidence-based, shouldn't it?
—I feel this woman might have been paid, otherwise why drop the bomb on the day Ivy announces her new endorsement?