"Rescue 5 Hours" finally launched its official Weibo account when its popularity was booming. The first thing the show did was start a campaign called #MyUnspokenStoriesWithFirefighters# to collect stories from across the web.
It was assumed that few people would participate, but upon checking, they discovered that many people had experiences of being rescued by firefighters. As the campaign progressed, the scope of stories expanded with people sharing their experiences with fires as well.
"Rescue 5 Hours" had staff members dedicated to responding to comments, advising netizens on what to do first and what to do next if they encountered the situations described...
Perhaps influenced by the positive energy exhibited in the show, a refreshing change swept over Weibo. There were no celebrity feuds or exaggerated fake news – only discussions on fire safety awareness.
