LightReader

Chapter 188 - If this continues, the Liu family will surely fail.

Hearing that Liu Zhiyuan had given up on the company, Liu Zhiqiang roared like thunder.

"What does he mean?"

"Do you really think that apart from them, I have no other options?"

"Zhipeng, think of a way to save this situation."

"I..."

Liu Zhipeng gritted his teeth, "Dad, we will also hold activities and offer great discounts."

"With the strength of our Liu family, I don't believe we can't deal with them."

Liu Zhiqiang convened a meeting with his peers to discuss how to deal with this situation.

Many people suffered greatly and had long been looking forward to the Liu family coming forward.

But no one at the meeting had a better idea. Some people said that they would use the Liu family's status and fame in the industry to put pressure on Mingyuan Company.

Of course, some people questioned whether pressure would work?

If they want to sell their products cheaply, can you stop them?

At this time, Liu Zhipeng came up with an idea, "Why don't we temporarily stop the jade business and continue selling it after he has sold it out."

"At this stage, we only sell gold jewelry."

But some people said no, as soon as you stop, customers will go to him.

Just as they were meeting to discuss countermeasures, Mingyuan Company launched a new activity.

For jade jewelry with a value of less than 100,000 yuan,

a 25% discount for recharging 10,000 yuan; a 40% discount for recharging 100,000 yuan.

When they heard the news, these people went crazy.

"What the hell, what on earth do they want to do?"

"Are they going to kill everyone?"

The matter is not over yet, Mingyuan Company continues to expand its stores and promote it nationwide.

And the salary is at least 20% higher than that of its peers. Of course, sales mainly depend on performance.

But the salary of managers is obviously higher than that of the same industry, so many people choose to change jobs.

This move is more vicious, poaching other people's managers and leaving them with no one to use.

Originally, new employees still need training, so these managers who change jobs can directly take up their posts after a few days of simple training.

At this moment, Su Qingyan was also discussing with Chen Zhizhou,

"How long can we last like this?"

Chen Zhizhou said, "Have you calculated how much profit we have?"

"As long as we don't lose money, we can keep going. If not, we can also get subsidies from other places."

"As for the current recharge discount method, although it has reduced a lot of profits, it has attracted customers."

"Then we will give them another round of discounts to keep them recharging."

"People like to take advantage. As long as they are given a certain discount, they will feel that they have made a profit. We will target these customers for a period of time and let them develop habitual consumption."

"Every time a customer has a birthday, Valentine's Day, Women's Day, Wu Dalang Day... prepare a beautiful gift for the customer."

"When they come to receive the gift, continue to give them discounts."

Su Qingyan looked at this guy speechlessly, "You are afraid you are a liar."

Routine wave after wave, always keeping customers in his hands.

Chen Zhizhou smiled, "Do you regret it? I didn't lie to you at the beginning, you took the initiative."

Su Qingyan rolled her eyes.

"What's next after this?"

Chen Zhizhou took a puff of cigarette,

"After we finish these waves of discounts, they probably won't be able to hold on."

"The Liu family's stock price will definitely fall. Let's see if we can get them another wave in the stock market."

Su Qingyan knew that this was Chen Zhizhou's real purpose.

But she didn't know why Chen Zhizhou suddenly wanted to attack the Liu family.

Liu Mingxi was of course paying attention to all this.

She called Chen Zhizhou,

"Are you going to swallow up the Liu family?"

Chen Zhizhou laughed,

"What are you thinking? I don't have such a big appetite to swallow up the Liu family."

"I'm just helping you to be unfair. When I acquire the Liu family, you can come and work for me."

Liu Mingxi was speechless.

This kid must be guarded against!

He has a very keen insight into the rough stones.

The rough stones he has seen will basically not go wrong.

If you play this trick with him, you will definitely be played to death by him.

If the profit declines due to performance, the stock price will also decline.

At that time, he will use the same trick as he did with Mingyuan shares, and raise the stakes in the stock market.

The Liu family may really fall into his hands.

Ever since Blueprint Investment swallowed up Minghua Jewelry in one bite, many people have been wary.

However, the Liu family's equity is relatively concentrated, and it is not easy for outsiders to succeed.

And even Liu Zhiyuan believes that no one can easily swallow up the Liu family.

Especially in the stock market, because the current market value of Liu Group is more than 80 billion, and the Liu family accounts for half of it.

If you want to acquire Liu, you must put out at least 40 billion in funds.

And you may not win.

Let alone that ordinary people don't have so much money, even if you have it, you can't buy all the stocks in the entire stock market.

But Liu Mingxi doesn't think so. Do they need to buy your stocks?

He just needs to keep the market down, squeeze the profits of the Liu family, and let you continue to lose money.

Your store is closed, and people have switched to Mingyuan Jewelry, and you have no market share.

How long can you hold on?

When the stock is ST, you just wait for delisting!

Liu Mingxi has seen many business war models overseas, and many giants have collapsed overnight.

Such examples are not uncommon, so she is particularly cautious.

What's more terrible is that the supply from southern Yunnan has been purchased in large quantities by Chen Zhizhou again and again.

The price has increased!

Because as long as the raw stones he has selected are basically dregs.

As the price of raw materials rises, the cost increases.

Profits are shrinking again, managers and employees are jumping ship...

Because of the internal power transition of the Liu family, the company's senior management has suppressed Liu Zhiyuan's old subordinates and supported his own people to take the position.

It can be said that there are external worries and internal troubles, and the situation is indeed not optimistic.

If this goes on, I'm afraid that if others don't come to acquire you, you will have to beg them to acquire you.

It's just that these drawbacks have not been fully exposed at present, but Liu Mingxi has seen the clues.

If this goes on, the Liu family will fail!

Chen Zhizhou was happy at the moment. His main task was to purchase raw stones.

Billions of dollars had been invested, and now there was a lot of inventory in the warehouse.

These raw stones were enough for the celebrity jewelry to last for at least half a year.

So the next six months should be the most difficult time for these colleagues.

After completing the purchasing task, Chen Zhizhou returned to school.

The rest was waiting for the core business of the Liu family to collapse.

Everyone in the business world knows that the bigger the plate, the harder it is to turn around.

Without sufficient profits and performance as support, any problem in any link can put it in an irreversible situation.

Of course, the Liu family can also extract profits from other industries to support this core business.

Let it continue to hold on.

Or they can only give up this business voluntarily.

Maybe for the Liu family, giving up the core business of the jade industry is no different from killing them.

Old Master Liu never dreamed that his decision would put the Liu family in a precarious situation.

And his own health was getting worse day by day...

More Chapters