This year, there are very few films and TV dramas featuring Qi Hao, with only one movie he acted in without investing, "Dragon Gate Armor," set for release at the end of the year.
This project is backed by Bern's investment.
Last year, Bern achieved an IPO on the Nasdaq Stock Exchange, with an initial price of $8.5 USD.
On the first day after the IPO, the closing price was $6.58 USD, a decline of $1.92 USD, marking a drop of 22.6%.
By December this year, the first anniversary of Bern's listing, the stock price had already fallen from the initial $8.5 USD to $4.41 USD, a drop of 48%.
Currently, the market value is $270 million USD.
Yu Dong explained publicly that the main reason for Bern's stagnant stock price is poor liquidity—many long-term investors, even hedge funds holding stocks, choose to hold for the long term due to optimism about Chinese cinema.
No one is selling, hence the stock price isn't rising.
This explanation seems to make some sense.