AI-powered chatbots and virtual assistants are becoming the new frontline in customer support. Natural language processing (NLP) and machine learning have evolved to handle customer queries with remarkable accuracy and human-like responses.
Businesses save time and money while improving user experience. Tools like ChatGPT, Google Bard, and Microsoft Copilot are being integrated across help desks, websites, and social media platforms.
Yet, AI isn't perfect. Customers often complain about chatbots misunderstanding complex requests. The best implementations combine AI with human oversight—AI handles simple queries, while humans tackle complex cases. As AI gets smarter, the hybrid model is the future of customer care.