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The Tang Dynasty is a very special historical dynasty in China. In many film and television dramas and literature, the word "prosperous" is generally used to describe the middle and early periods of this dynasty. This is also the dynasty that appears most frequently in film and television dramas except for the Qing Dynasty.
Therefore, Wu Mingxuan and his team first started filming the prosperous Tang Dynasty. They wanted to highlight the strength and wealth of this era. Otherwise, it would not have been targeted by Buddhism. Since it is a soft science fiction mythological movie, it is natural to incorporate many settings and plots that are out of touch with reality.
Wu Mingxuan had naturally been to Luoyang Palace. Although Chang'an Avenue in Xi'an is also very prosperous, it is far from the rich ancient rhyme and calendar history of Luoyang Palace. If you really want to take pictures of the Tang Palace, this is the first choice.
"Director Wu, is the Luoyang Palace here okay?"
"Very good. Thank you very much for your support in our filming this time. I believe that after the movie comes out, tourists from all over the world will be impressed by the Luoyang Palace. After it opens next year, it will become the best business card of Luoyang City."
Director Chen of the Luoyang Municipal Tourism Bureau was very satisfied after hearing Wu Mingxuan's answer. This time, he came forward to guarantee the military warrant signed with the municipal government. Not only did he contribute manpower and manpower, but he also gave the crew a huge sponsorship of 300 million yuan.
In addition to holding the filming start ceremony at Luoyang Palace, the production team will also feature a five-second message at the end of the film, "Thank you to Luoyang Palace and the people of Luoyang for your strong support." This is a
box office hit that has been sold to over 100 countries and regions, and it will have a significant impact on promoting Luoyang's economy and tourism. Therefore, investing hundreds of millions of dollars in promotional spending is a win-win.
Li Xue was currently discussing the opening ceremony at 5 PM with the Marketing and Public Relations Department. She would be solely responsible for the ceremony, including the branded merchandise advertising space at the ceremony, which would be paid for. There would also be numerous product placements throughout the film and logo placements at the end credits, which would all be considered derivative revenue.
While other films would do this, they wouldn't generate much revenue. However, "The Monkey King" was different. The roster alone was enough to attract many domestic brands, including international ones. Competition for mobile phone sponsorships was fierce.
The Public Relations Department was responsible for communicating with the media, managing the massive influx of domestic and international media, ensuring the smooth running of the opening ceremony and the positive coverage they were hoping for.
Han Sanye and the two Wangs were also present, naturally, and had noticed the derivative revenue Wu Mingxuan was generating. Initially, they hadn't taken it seriously, but now they were truly shocked. It was truly remarkable, truly reshaping their perspectives and understanding.
After seeing the latest financial report from the China Film Group's resident crew, Third Master Han said with emotion: "This little Wu is so amazing. I originally thought the risk was really great, but now he is going to make his money back directly. There is no risk at all. His brain is really useful."
Wang Zhonglei asked General Zong beside him: "Look at others, and then look at you. If you don't have the ability, just learn more from me. And what are those people in the human resources department doing? I drove away such a genius, what else can they do?"
When the two Wang brothers thought about the fact that Wu Mingxuan was the first to apply for their Huayi, they felt heartbroken. How blind were those people to let such a talent go?
Now, others have gone straight to the Hong Kong industry. While this may seem like a happy partnership, with everyone making money together, who can say for sure what will happen in the future?
Yang Shoucheng was naturally in high spirits. This was the first time he'd seen such a profitable director. Beyond anything else, Wu Mingxuan's ability to orchestrate and generate revenue alone was enough to make him a favorite among film studio bosses. Compared to him, the Sunglass King was a complete loser; only a fool would cast him in a film.
The superstars who received box office dividends were also feeling the pinch, as initially, there was the option of copyright income, but the percentage was much lower.
Normally, box office revenue accounts for 70% of a Chinese-language film's revenue, so it's definitely based on box office profits. But who knew Wu Mingxuan was so frugal? Even in Hollywood, there are probably few directors so calculating and obsessed with money.
After dealing with those officials, Wu Mingxuan went to Li Xue's place. She had arrived a few days in advance, while Wu Mingxuan had just finished filming the Tsinghua University scenes that morning and had flown in. He also wanted to know the latest income.
"We didn't receive any sponsorship fees at Tsinghua University, but we didn't spend any money either, and we even had very smooth access to the campus to film. Compared to our peers, this was a huge win.
The highest revenue earner right now is Luoyang Palace. Between 300 million yuan in sponsorships and some support for the set design and supporting personnel, the actual profit is around 400 million yuan, which is definitely a huge profit.
Then there's advertising sponsorship. Samsung is currently the most sincere, Sony Ericsson's investment is not large, and other domestic brands are completely insincere. Apple completely disdains us. The car brand BYD is the most sincere."
"Then we'll choose BYD. Anyway, the first part will mainly be domestic, and it won't involve those high-ranking organizations for the time being. Let's set an example for those international giants first.
Since Samsung pays more, then everyone should use Samsung phones. Remember, you can lean towards domestic brands, but that has to be when the prices are similar. If you can't afford it, don't play patriotism with me.
If everyone plays like this in the future, how can we make money from filming? When we lose money, do you think they will help us?"
Li Xue immediately wrote it down in a small notebook, and hurriedly asked his men to rearrange the "sponsor wall" specially made by Wu Mingxuan, which would be used in the power-on ceremony later.
Whether the many major media outlets that came to interview them would get a chance to ask questions later depended on whether they would be so considerate as to write special features and soft-text for the "gold master wall." Only if they were sensible and wrote well would they have a chance. That's the reality.
Wu Mingxuan had been busy since arriving at Luoyang Palace at 2 p.m., and it wasn't until around 5 p.m. that everything was ready, and he was finally done, ready to officially begin filming.
Wu Mingxuan, the screenwriter and director, stood in the center with Han Sanye, and they all lifted the red veil covering the camera, announcing the official start of the opening ceremony.
Looking at the big-name stars and superstars behind Wu Mingxuan and Han Sanye, the media's adrenaline surged, and they picked up their cameras frantically to take pictures. In terms of the lineup, this time is really the strongest in history, even "The Banquet" is probably no match for it.