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Chapter 68 - Chapter 68: A Lion Never Minds the Ants!

Because those who came to invite them were too patient, Su Yan had already rejected them several times, yet they still showed no intention of retreating. So, Su Yan simply declined all visitors and chose to bury himself in the lab to develop mobile phone technology and manufacture phone components.

However, even at home, Su Yan could still feel how madly bombarded he was by the advertisements from Dami Technology!

After Dami Technology's marketing department received the heavy task of allowing "Samsung" to dominate the world and "Apple" to completely surrender within a month, they embarked on an incredibly determined "extravagant journey."

First were the offline advertising billboards.

Bus stops, subway stations, passenger terminals, train stations, airports...

Wherever there was a huge flow of people, advertising boards for Celestial Technology's phone launch event could be seen everywhere, along with the cool "Future Invasion" logo and the challenging slogan that "punched Apple and kicked Samsung."

Then came the major online video websites, various mobile apps, and popular communities. As soon as an app was opened, the first splash screen that popped up was invariably the promotional poster for Celestial Technology's phone launch!

Even on TV, on major satellite channels, whether they were showing dramas or commercials, a huge "Future Invasion" logo could be seen in the bottom left corner, along with a countdown indicating the upcoming Celestial Technology phone launch!

Not only that, but recent variety shows also temporarily added promotional advertisements for Celestial Technology's launch event!

This time, Celestial Technology's advertising intensity was unprecedented, with an even wider coverage than Ma Yun's Double Eleven.

As a result, everyone in China, and even many foreigners, learned about Celestial Technology's upcoming phone launch and began to speculate about what kind of products Celestial Technology could possibly bring out.

"Mr. Cook, a new technology company in China, Dami Technology, recently announced that it will hold a phone launch event in a week and has used extremely powerful promotional resources!

Among the accompanying slogans, there is a phrase that says 'punches Apple', which means it's openly challenging Apple. What are your thoughts on this matter?"

At an event attended by Cook, a reporter seized the opportunity and immediately asked the question that people were most concerned about recently.

"Celestial Technology?"

"Sorry, I don't know this company exists."

Cook smiled and said, "I think there's no need to take such questions too seriously. Chinese people have always liked to exaggerate their methods,

using overly dramatic promotional language to grab attention and achieve the goal of gaining traffic. I can understand these things... And this is probably the 990,000th challenge letter Apple has received over the years, right?"

"Everyone has the right to speak. Apple is used to it, as long as they're happy!"

After speaking, Cook even shrugged, making an indifferent expression that made the reporters burst into laughter.

"Then, Mr. Cook, the CEO of Celestial Technology recently demonstrated an unimaginable technology in Wencheng. According to online analysis, it might be liquid metal technology!

I specifically looked up information about liquid metal technology, and this technology is at least 50 years ahead of current human technology. My point is, if Celestial Technology can develop such technology, they might actually be able to create a phone more powerful than Apple's!

Assuming they actually do it, Mr. Cook, what do you plan to do?"

The reporter continued to press.

"Liquid metal technology?"

"Well, just hearing the name makes it sound particularly unoriginal! This new tech company might actually have some decent strength!

But I'm sorry, the mobile phone industry isn't something that can be simply built on an unverified, unconventional technology... Apple phones are still the best in the world, there's no doubt about that!

As for what you asked me to do, I'm sorry, I'm a person with high moral standards and haven't learned how to kick someone while they're down and mock them!"

Cook's words again caused a burst of laughter on the scene.

His meaning was obvious he completely ignored Celestial Technology's so-called provocation.

Because any company that attempts to challenge Apple will ultimately be defeated. Apple is always the winner.

It wasn't just Cook who encountered such questions.

Lee Jae-yong, the vice president of Samsung, who was previously in charge of a certain region in China, also received questions from an American reporter.

"I've seen Celestial Technology's advertisements."

"The promotional posters are great, and the 'Future Invasion' logo is very cool, but... that's all there is to it!"

"In our Korea, there's a saying, 'A lion never minds the ants that clamor,' Similarly, although Celestial Technology is developing rapidly, it is ultimately too young and tender. Samsung has no reason to directly respond to such a small fry!"

Lee Jae-yong's words were even simpler and more direct than Cook's.

No matter how you jump or leap, the gap in strength remains.

Since Celestial Technology's advertisements were everywhere and generating high buzz, the responses from both quickly caused a huge sensation throughout China!

"Cook was already very subtle. Apple really doesn't need to bother with such provocations. Do they really think a good phone is that easy to make? It's just a lot of loud slogans!"

"Alas, why haven't Chinese phone manufacturers learned their lesson yet? 'Punching Apple, kicking Samsung', they're so arrogant, they're practically asking to be slapped in the face!"

"Cook, Lee Jae-yong, what are you talking about? Do you really think Apple and Samsung are invincible? When Celestial Technology's new phone comes out, it will definitely make you eat your words!"

"Another top trending search! Celestial Technology's promotion this time is too successful. Isn't this the effect they wanted?"

"China is going to lose face in front of the whole world this time!"

"... "

Netizens had all sorts of opinions.

But the most common sentiment was a lack of confidence in Celestial Technology.

If they were challenging a Chinese domestic brand, people might not have thought much of it, but to immediately go head-to-head with two world-renowned brand giants and openly provoke them made it hard for people to believe they would win.

A portion of people continued to support Celestial Technology because of Su Yan, but even from their perspective, many insiders in the mobile phone industry shook their heads at Celestial Technology.

As Celestial Technology's advertising density increased and its popularity grew, finally, a week later, Celestial Technology's phone launch event officially opened at the Modu Sports Center!

 

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