"The basketball market is still too small, so hiring big-name stars isn't a good idea."
Chen Yu shook his head, refusing.
Basketball did seem to be getting more attention in China, especially after Yao Ming joined the NBA.
But soccer was still the number one sport!
Soccer's influence was just too massive.
This meant that even with basketball's rising popularity, the bigger market was still in soccer.
A basketball club might invest several million a year, tops.
But what about soccer? You couldn't even operate without twenty million a year.
That's why soccer clubs had the financial backing to sign top-tier stars. But for basketball, who could you afford that was on the same level as someone like Batty?
Pippen?
You couldn't even approach him without three to five million US dollars.
When it came to tangible profits, even Chen Yu's reputation couldn't work miracles.
If you brought him in for five million, that would be forty million RMB. How would you ever recoup that cost?
