On weekdays, there aren't many people going to the movies, are there?
But "NeZha the Devil Child" is different. Even on weekdays during summer vacation, it can still rake in a lot of box office revenue. Sometimes, a weekday's box office might be higher than a weekend's, which is known as a reverse trend. If a film exhibits this kind of reverse trend during its screening period, it indicates the film has enormous potential and might ultimately achieve very high box office earnings.
Cinema managers are well aware of this reverse trend because they've seen several such films. One example is the sci-fi film "Wandering Earth" produced by Feiyue Media.
As a result,
The scheduling of "NeZha the Devil Child" started to increase, and by the third weekend, it reached a 25% screening rate, almost equal to Penguin Group's "League of Legends: The First War."
However, in terms of attendance and box office, "NeZha the Devil Child" began to surpass "League of Legends: The First War."
