(Anti-theft, send it in time.) Abstract: With technological progress and the coverage model of intelligent networks, the rise of the game industry in recent years is evident to everyone. The dissemination of games is no longer confined to rigid promotional modes, and the influence of games has gradually expanded to various aspects of life. Correspondingly, game companies need to continuously integrate resources, innovate, update, and improve performance in line with the rapid development of the era. A diversification strategy fits well with the planning needs and development goals within the game industry. Against the background of economic globalization, the diversification strategy, as the preferred development mode for enterprises, is also applicable to game companies. This article explains the impact of the diversification strategy on the performance of game companies by taking Sanqi Mutual Entertainment Company as an example.
