..."
"ah..."
Wang Tao, Zhao Shanhe, Sun Yuan and other senior executives were all stunned, not understanding what their brother Jiang meant.
How is it possible to get all the celebrities to promote Bawang Tea for free? How much money would it cost?
Even in 2011, the endorsement fees of top stars cannot be underestimated. For a company of Heilong's size, hiring one or two is not a problem, but inviting all the Hengdian stars to endorse...that's the cost, not to mention that our own Jiang Ge said it's free.
"Could it be..." Zhao Shanhe said with a look of sudden enlightenment: "Brother Jiang, you mean..." He made a grappling gesture and said, "No problem, I will personally bring some elite people to do it."
"Catch them all. If they don't give us publicity, we won't release them. Don't worry... I'll be cautious."
As I was about to walk out...
"stop.."
Qin Jiang called him.
Zhu Zheng also said, "What are you going to do? Bringing people to tie up all the celebrities in Hengdian, do you know how big of a ripple that would cause? Who can handle that?"
this...
Zhao Shanhe stood there in a daze.
Wang Tao and the others were also confused. Not to mention them, even Zhu Zheng looked at Qin Jiang with great confusion. He knew that his brother Jiang must have come up with some special plan again, but he didn't know what logic could make the stars promote their company for free?
Why?
Celebrities all have their own entertainment companies and their addresses are not in the north, so they are not afraid of the Black Dragon at all?
Qin Jiang smiled slightly.
Is it difficult to get celebrities to promote your campaign? Probably. But from another perspective, it seems quite simple, and you can achieve excellent results without even spending any money.
He didn't need to use despicable publicity methods before, but now he can use it to quickly make the milk tea famous.
Qin Jiang said directly, "After our crew arrives in Hengdian, let the stars from Starlight Entertainment get to know the stars from other crews. It would be better if they don't have any connections."
"Then have them order free Bawang tea for each crew and treat everyone to it for free."
"Let the paparazzi take pictures of celebrities drinking Bawang tea. The more the better."
"Then: have the publicity department post all sorts of celebrity milk tea pictures online, using every angle to explain what kind of brand Bawang Tea is that has earned such celebrity trust."
"Remember not to use the Black Dragon Group's name. This kind of celebrity-driven campaign will definitely trigger an online frenzy. Bawang Tea will quickly become a hit if it capitalizes on the trend..."
this...
Wang Tao:∑(;°Д°)
Zhao Shanhe: δ(´д｀; )
Bai Lu: (゜▼゜＊)
no?
Is this okay?
Just giving someone some milk tea is enough to get them to advertise. Is this how business works...
Sun Yuan: "But won't those celebrities be angry when they find out? They'll probably clarify."
Qin Jiang didn't say anything.
Zhu Zheng had already answered: "What are you clarifying? Clarifying that they haven't drunk Bawang Tea, or clarifying that they haven't endorsed Bawang Tea? We didn't ask them to be the spokesperson in the first place."
Zhao Shanhe: "We promoted..."
Zhu Zheng: "What do you mean by we promoted it? That's called spontaneous publicity by netizens. What does that have to do with us?"
"If those celebrities really dare to sue our Black Dragon Group, then we will sue them."
"Let's not talk about who will win this lawsuit, just think about how Bawang Tea's popularity will only rise as the battle continues. How good is a milk tea that would warrant a celebrity lawsuit? Furthermore, in this situation, not only will they waste time and effort, but they won't earn much money, and they'll likely lose popularity."
"After all, it's just a cup of milk tea. We didn't put it on a poster, we only promoted it online..."
Zhu Zheng didn't know Qin Jiang's plan at first, but he guessed the whole thing after Qin Jiang finished speaking.
Qin Jiang nodded in satisfaction at this.
This is the effect he wants. In this plan, the stars are just pawns: they can only passively accept it. Resistance will not have any effect and may even backfire.
Is it despicable?
Maybe!
But this is how primitive accumulation of capital works. Compared with the rise of other capitals, Black Dragon's despicable tactics seem insignificant?
even:
Years later, he can still brag about it and tell it as a joke. This is an era of worse than worse. As long as there is something worse, you will seem normal, right? ? ?
This moment:
Zhao Shanhe, Wang Tao, Bai Lu and others looked at their brother Jiang with a strange look of admiration in their eyes.
really.
How does that sentence go:
Being the boss... makes you feel dirty!!!
brush!
They looked at Zhu Zheng... Hmm! His dick is dirty too!!!
...
Time passes.
south.
In a third-year dormitory of the Department of Literature at Zhejiang University, several students were chatting enthusiastically:
"I'm going to do an internship next year and I don't know what kind of job I should look for. What kind of job would be suitable for me?"
"That's perfect! Of course I'll be a teacher. I've decided to go back to my hometown and teach at a high school. It's guaranteed income, plus I get winter and summer vacations. How cool..."
"I plan to take the postgraduate entrance exam to see if I can become a university teacher or get a civil service position."
"I'm planning to write articles and become a screenwriter... I'm going to see if there's any work at a TV station..."
They fantasize about the future.
Suddenly, a student looked at the young man who was staring at the computer and said, "Xiao Bai, what are you looking at so intently? Writing novels? Do you make money from writing novels? You write every day. What are your plans after graduation? Writing novels?...That's not a legitimate career. Besides, the kind of fighting and killing stories you write are not literary at all..."
Xiaobai: "What literary quality? I just want to make some money. Who said online literature isn't a good career path? Books like "Zhao...," "Nine Dragons Pulling the Coffin," and "Devouring the Stars" are all very lucrative. I heard they make over a million a year."
million?
Several classmates curled their lips and said nonchalantly: "Let's not talk about whether the millions he earned are real, there's no literature in that..."
Xiaobai was too lazy to talk to them anymore. "You don't understand. What kind of literature is that? As long as people read it, it's fine. Even the most advanced literature is useless if no one reads it...Okay, I won't talk about this anymore. Let me tell you about something I just saw. You know Xue Ye Bing Cheng, right? It's the milk tea shop at the school gate. They're holding an online slogan collection campaign. Those who are selected through the online voting system will be given a slogan."
"Give money? How much?"
The roommate said nonchalantly.
Xiaobai: "First place gets one million, second place gets three hundred thousand, and the top 100 will all get money."
"How many..."
Several roommates looked over in disbelief.
One million!
Are you kidding me?
"That's bullshit! One million? That little shabby milk tea shop wouldn't be worth a million even if you destroyed it all."
Xiaobai: "It's not like they only have one store. They say they have thousands of stores across the country. It's a huge chain brand. I'm planning to give it a try. Besides, it's an online voting system, so even if I don't win, I can still just play around."