"Making games?" The general manager was the first to jump up from his seat and objected excitedly, "Boss, as a high-tech innovative enterprise, our Mark Research Center has gained its current reputation and consumer expectations by releasing high-tech products.
But now, instead of continuing to develop high-tech products, we're turning to the gaming industry. Boss, I don't have any personal bias against the gaming industry, but for us, isn't this just devaluing ourselves and missing the point?!"
"Don't be so hasty to express your opinions. Just listen patiently until I finish explaining the whole plan. It's not too late to object then." Mark pressed his hands down, signaling everyone present to calm down.
"Of course I know we're a high-tech company, so even if we want to enter the gaming industry, we won't be making ordinary games like web games, PC games, or mobile games. We'll be selling console games that bundle hardware and software, and we'll be making virtual reality games based on virtual reality technology!"
"Virtual reality!" Upon hearing their boss say this high-sounding technological term, the senior executives who were originally a little indignant were all stunned and dumbfounded, looking at their boss Mark in disbelief.
"That's right, it's virtual reality technology! Not the fake virtual reality that those VR manufacturers are promoting through cheap visual deception and misleading advertising and marketing, but real technology that can transmit human senses to virtual characters through brain-computer interface technology, allowing them to experience real life experiences in a completely virtual world.
The virtual reality game console that can achieve this effect is the company's flagship product for the next few quarters or even years that I planned overnight last night."
After Mark confirmed yesterday that the company would enter the gaming industry, he immediately recalled a work he had watched in his previous life on Earth in another universe that left a deep impression on him - "Sword Art Online".
The first consumer VR game console featured in this work, the NERvGear, resembles a pair of protective headgear for boxing. Its brain-computer interface technology and virtual reality principle utilize numerous signal elements embedded within the device to generate multiple electric fields, connecting directly with the user's brain. Rather than relying on sensory organs like eyes and ears, the device transmits virtual sensory input directly to the brain to create a virtual space. Furthermore, by recycling the electrical signals sent by the brain to the body, the device allows users to perform various movements in the virtual space without any real-world reaction.
As soon as the thought came to Mark, he couldn't help but want to replicate this brilliant idea within the Marvel Cinematic Universe. After all, while the cutting-edge technology within that cinematic universe was incredibly impressive, Mark remembered that even in 2022, with the release of Avengers 4: Endgame, no VR-related technology had appeared in the film. However, Spider-Man: Far From Home, the film that followed, showcased advanced AR technology—or augmented reality—in which Mysterio played a role. This made Mark even more optimistic about the potential profitability of his own VR game project.
Moreover, Mark had already developed the technology of brain-computer interface and first used it on the previous ruler. This brain-computer interface technology, which is achieved by capturing the thought waves radiated by humans, originated from the control technology used by Hiro on micro robots in Big Hero 6. It is a mature and stable technology that can be directly transplanted to the virtual reality game console envisioned by Mark.
"Boss, please continue. We are all listening quietly and will not interrupt you again." After hearing that their boss had not forgotten his company's high-tech positioning, and that the next product plan was a very exciting product that used virtual reality technology that was beyond this era, the executives also became dramatic and transformed into Mark's little fans again. They sat up straight with admiration on their faces, blinking their big eyes, ready to listen carefully to Mark's description of his plan.
"Okay, let me finish explaining my plan first. If you have any questions, please leave them here. I'll give you time to ask questions later.
My plan is to develop the first generation of virtual reality game consoles for personal use. The price of this first generation machine will definitely not be cheap, but the sales department must gradually lower the product price according to market conditions. This will be beneficial to our subsequent pricing of product iterations and control of the market.
I will also add an identity authentication system to the VR console. Before using the console, you need to bind your identity to it, ensuring that one person is bound to one console. The console can only be used after verifying that the user's identity is the same as the bound person's. This way, we can sell as many hardware devices as possible.
Moreover, after identity verification, it will be convenient for us to manage game users in the future and prevent young users who use our devices from being exposed to restricted games that can only be played by older players.
After that, we can upgrade this host every year to make its appearance more and more fashionable and lightweight, catering to the preferences of different groups of people.
And like personal health assistants, this virtual reality technology can also fine-tune user groups and launch products with different specifications and performance in the civilian, military and medical fields.
The refined segmentation of the market not only allows us to sell our products at higher prices, but also helps our company expand more customer channels and gain more orders and profits.
Then there is the game content. I will develop two platforms for our company's virtual reality, one for developing games and the other for downloading games.
In the future, these two platforms will be open to major game developers. The virtual reality game development platform adopts a licensing system. Game developers who want to use it must pay us an annual usage fee. The virtual reality game download platform adopts a profit-sharing system. Every time a developer sells a game, we will collect a portion of the profit as commission.
Our company is also developing its own games for release. Everyone, keep an eye out. If you know anyone suitable, please recommend them to the HR manager. The company will soon be recruiting a group of game developers to establish a game development department. This way, we'll have a complete line of new hardware and software products every quarter, and I won't have to worry so much about it."
After listening to Mark's business plan for virtual reality, everyone couldn't contain their excitement. Although the boss kept talking about "profits", the executives under him all thought that their boss was amazing!
Not only has it made plans for the company's development direction for the next quarter and even the next few years, but it has also analyzed and planned the business prospects. It's simply amazing!
Bang bang bang——!
After Mark finished his speech, thunderous applause broke out in the conference room. "Great, Boss! We can't wait to get started on the next quarter's work." The managers and supervisors from various departments in the conference room were all eager to try, and they couldn't wait for the meeting to end so that they could devote themselves to the preparations for the next quarter's product launch.
"Don't cheer too quickly." Mark shook his head, a mysterious smile on his face. "As everyone knows, I'm quite sensitive about the company's decision-making power, so the company is a sole proprietorship. The reason you all come to work at the Mark Research Center is not only because of the good salary I'm offering, but also because many of you are willing to condescend to work in this small place because of my father, Tony Stark.
However, after the release of the company's first product, I believe everyone has seen that although the company is a startup, its prospects should not be underestimated.
I have also fully witnessed your work ability and enthusiasm, and I know very well that if I continue to offer the same salary as now, it will be impossible to keep such outstanding talents like you in the company for a long time.
So, after comprehensively considering the incentive plan proposed by the general manager, I've decided to invest 13% of my shares to establish a dividend option pool. This will distribute year-end dividends to everyone based on the company's final annual profit and the individual contributions of each employee. As for other benefits like paid vacation, transportation allowance, phone allowance, and food allowance, I've also approved them. My secretary will submit the documents to the general manager, who will then issue a company-wide notice.
Okay, does anyone have any questions? If not, I will hand the microphone back to the general manager, who will organize the next steps."
Hearing this, the lower-level executives were left with no more questions. They knew that based on Mark Research Center's first-quarter revenue estimates, the company's revenue for this year would exceed at least one trillion US dollars. After deducting various costs and taxes, the remaining amount would be several hundred billion US dollars. Based on the company's current size of dozens of employees and the dividend ratio Mark proposed, these executives would receive at least several billion US dollars in dividends by the end of the year, easily surpassing many established tycoons and making it onto the Forbes wealth list.
If you think about it carefully, if all the employees in the company are high on the Forbes list by then, it would be a little exciting!
"Boss!" After calming down a bit, the marketing manager raised his hand and asked, "Have you decided on the name of our virtual reality game console? Do you have a general idea of the content for the first game?"
After all, once this game comes out, it will be the world's first virtual reality game, so this debut must be perfect, and by the way, it can serve as a model for other interested game manufacturers!"
"Well, that's a good question. As for the name, well! Given my natural talent for naming, let's just call the virtual reality game console NERvGear. As for the first game, I'll hand over the planning and script to you later. The game's name will be Sword-Art-Online. But technical director, remember to communicate with Stark Industries. Don't pretend that NERvGear is some microwave device that can heat up a person's brain. My brain-computer interface technology won't work!"
"Uh... what microwave device is this, boss?"
Mark shook his head with a stern air. "You humans who haven't been dominated by the horror of games, hey! Speaking of which, should I make an Attack on Titan VR game? It seems feasible! Then I can develop comics, animation, movies, TV series, and all kinds of peripheral products. Just thinking about it makes my wallet feel not big enough, hehehe!"
In this way, Mark exposed his money-grubbing side to his subordinates while he was fantasizing alone.
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