The most important thing about an internet hot topic is that it resonates with people.
In this era where product updates are happening increasingly faster,
even those who often go out shopping find it hard to figure out exactly how much a product sells for.
So, most people, seeing that there's nothing special about the packaging, just grab it and head to checkout.
Once the money is scanned, many realize something feels off about the price.
However, many young people don't like to lose face, and generally won't ask on the spot—they'll check the receipt as they leave.
When they find out that an item is particularly expensive, at most, they will just not buy it next time.
Of course, wealthy individuals might still purchase it, but whether they buy it or not, the brand's high-price image gets ingrained in people's minds.
This method of marketing is a bit unscrupulous, to be honest.
